MobileTrends-WorldCup-2010

MobileTrends Report World Cup 2010

The small screen did not replace the big screen during the FIFA 2010 World Cup, but instead created a new category. Rather than replacing televisions, mobile devices found a niche where they function alongside the big screen, enhancing the viewer experience by offering additional information in real time, and providing the ability to watch replays at leisure and share them with friends.